You can improve Website traffic for your online small business by adding a blog.
In fact, consultant Zane Safrit suggests adding a blog to your small business Website could boost your existing traffic by as much as 55 percent.
Zane bases his numbers on a recent HubSpot survey including many of their small to medium sized business customers.
Of course, adding a blog to your Website:
- adds fresh content attractive to search engines and visitors
- increases feedback by allowing greater customer comment
- boosts page rank with increased keyword relevance
- distributes content with shared blog feeds and inbound links
You can create a blog easily using free or paid online software ranging from Blogger to TypePad or hire a professional to maintain your blog usually at a much lower rate than conventional advertising.
For more, read Zane's post "Want 55% More Website Visitors? Start a Blog" at his blog.
Comments